Should Your Business Invest in Google AdWords?
Did you know that Google sees an average of 3.8 million searches every minute? That comes out to a worldwide total of 2 trillion searches every year! Google’s incredible popularity makes it a valuable marketing tool for business owners, who can use Google’s AdWords tool to promote their products or services. If you’re thinking about […]
Stay Ahead of Cybersecurity Threats
From malware that effects the ability to use important software to phishing attacks that steal valuable data, there are a wide array of cybersecurity threats that can impact businesses of all types and sizes. Cybersecurity attacks are devastating and disruptive, and can lead to complex legal issues if private customer data, like credit card information, […]
Are COVID-19 Workplace Changes Here to Stay?
Throughout the COVID-19 pandemic, employers and employees alike have seen massive changes in their workplaces, like heightened sanitation measures, more flexible hours, and work-from-home positions. Now, many are wondering: will any of these pandemic changes become a permanent part of the workplace? Work-from-Home is Here to Stay At the height of the pandemic, many workplaces […]
Choosing the Right Social Media for Your Business
For businesses, social media is way more than an easy way to stay connected with friends and family. By promoting their services or products through social media platforms like Facebook or Instagram, businesses can: Reach and engage new audiences Stay in touch with current customers or clients Draw attention to special events or sales Most […]
Can Employers Require COVID-19 Vaccines for In-Office Employees?
As employees begin to transition back to in-office work after months of remote working due to the COVID-19 pandemic, both employees and their employers may be wondering: can an employer require returning employees to receive the COVID-19 vaccination before returning to the workplace? Federals laws such as the Americans with Disabilities Act and Title VII […]
Inside the Role of an HR Professional
Every organization wants to attract the most qualified employees for positions which they are best suited. However, many organizations are simply too large to permit close contact between top management and prospective employees; human resources professionals, trainers and labor relations managers provide this connection. In the past, these employees performed administrative functions of the […]
Three Ways to Improve Your Sales Language
In all areas of life, communication is key. Good communication helps us show gratitude, express concerns, avoid misunderstanding, and ensure that our needs are met. Communication is also very important to sales and using the right language can help insurance agents build connections, increase their sales, and satisfy their clients. To improve your sales language […]
4 Common Characteristics of Workplace Leaders
While everyone on your team is hopefully dedicated, passionate, and hardworking, you likely have an employee who truly sticks out as a natural leader. When you have a great leader among your employees, they can inspire and encourage other employees, take the reins on important projects or goals, and help your business run more efficiently. […]
4 Tips for Setting and Meeting Attainable Team Goals
Now that we’ve entered a new year, many people have goals and resolutions at the top of their minds. If you’ve set a goal for yourself, your business, and your employees for the new year, these four tips can help you and your team hit your goals out of the park! Have Clear Objectives When […]
How to Use Rejection to Build Your Sales Strategy
“No.” As an insurance agent, that’s a word you probably don’t like to hear. But while a rejection on your sales pitch can be frustrating and demoralizing, you can also take every “no” and use them to build a stronger sales strategy that will increase your chances of getting that next “yes!” Identify the Common […]