Understanding HR Analytics Before Your Next Sales Call

In the world of sales and marketing, the marketing teams are typically more interested in focusing on data concerning customer engagement in regard to sales and marketing assets, email marketing and digital engagement, and the response and ROI when it comes to content. Sales teams, however, are more concerned with how the assets convert leads […]

Making Your Client the Hero of Your Sales Story

Creating a narrative around your company’s brand is never a bad idea. There is always a story that can help to not only differentiate your organization from others in the industry but sometimes a good story is the best way to convey your product’s hold on the market or the overwhelming benefits reaped by other […]

Small Business Strategies: Closing the Sales Loop

In most businesses, the sales and marketing teams work closely together to market a product or service and sell the product or service. This loop is often heavily focused on the marketing efforts, leaving the sales strategy flapping in the wind. If your budget permits, spending the time and energy to create a strong sales […]

Leading Performance Review Trends for 2019

Not all businesses approach performance reviews in the same way. For example, some organizations may define performance reviews as the annual one-on-one meeting with an employee and their manager to discuss their job performance and professional growth over the last year. Others may schedule more frequent check-ins to share updates and provide feedback each month […]

Celebrating Soft Skills in the Workplace

A typical job description typically has a little background information on the hiring company but then lists out job responsibilities, duties, and desired skills and qualifications. The context within each section highlights a combination of both hard and soft skills. For example, an account development manager job description may list the following job duties: Initiate […]

Five Ways to Inspire Employee Loyalty

Longevity at the workplace was once commonplace. Employers now are faced with improving tangible benefits (e.g. unlimited PTO, extended maternity/paternity leave, profit sharing, or stock options) to sway employees into staying onboard longer or to lure good candidates through the door. For example, of the people planning to look for a job this year, more […]

Workers’ Compensation for Telecommuters or Remote Employees

The statistics supporting telecommuting or remote employee positions are hard to miss. For example, about 3%[1] of the US workforce spends at least half of their time working from home. And this trend is only moving upward. It is projected that before 2030 nearly 38%[2] of full-time employees will be working remotely. What is the […]

Setting Standards for Accountability and Role Expectations

Your business, regardless of industry, requires devotion to employee accountability in order to maintain a productive and healthy work environment. While each industry is different, the outcomes or goals are relatively similar. There are a number of benefits to setting accountability standards and expectations for employees. Setting clear accountabilities allows the organization to: Define clear […]

Benefits of Unlimited PTO

Traditional paid time off (PTO) is typically separated into either vacation or personal days and sick days. Some employers offer a single bucket for time off from which employees can use the days as they see fit. Other employers offer unlimited PTO. Spurred in popularity by small start-up companies and noted technology companies, unlimited PTO […]

Unpacking Voluntary Benefits: Critical Illness

Critical illness insurance is offered as a voluntary benefit through employers as a supplementary medical coverage to assist with out-of-pocket expenses that arise after being diagnosed with a critical illness such as heart attack, cancer, blindness, or coma, among others. As many insurance carriers will have specific designations for each illness, it is imperative that […]

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